Location: Istanbul / Level: Bachelor / Duration: 4 Years / Language of Instruction: Turkish / Mode of Study: Full Time, On-Site / Tuition Fee: USD 3.900 / Discounted Fee: USD 1.950 

The process that started with the industrial revolution, the changes and developments that occurred in social structures, consumption habits and communication technologies; along with culture, art, sports, politics, life style, human relations and economic environment conditions has brought radical changes and new perspectives in all areas where human beings exist.

Today, the concepts of advertising and public relations remain current in a rapidly changing world and that they receive such attention in consumer societies; they can be explained by their structure that is open to continuous improvement and change. Whether on the brand or agency side, all communicators and managers in the industry benefit most; is the capacity of advertising and public relations to benefit from these versatile, multicultural, and different disciplines. Being intertwined with every field of life; This capacity, which is used in technology, persuasion, positioning, informing, event management, lobbying activities, sponsorship, reputation, brand, and perception management, makes them privileged in operation.

Students studying at Public Relations and Advertising Department will not only keep up with this change we are talking about, but will also graduate as well-equipped communicators who can steer the change, offer added value to the industry, respond to consumer needs, with their experience and knowledge gained during the four-year education process.

Our graduates will have the opportunity to pursue a career in many areas of the industry, both at home and abroad, and will have the opportunity to pursue their professions in relevant departments of public institutions or to work as academics in educational and research institutions.


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